Simple marketing sells.
It also saves you money, time and effort.
I'm A-J Tähtinen, and I help businesses and organizations in the Pirkanmaa region to create simple, customer-centric marketing, backed by over 30 years of international and local experience.
When your marketing resonates with your customer, you will also see it in your sales.
Simple isn’t just beautiful; it’s especially effective in sales.
Simply marketing.
more sales
Your customers want to understand what you sell, how it benefits them and how to get it. The simpler you make it, the better.
It probably surprises no one that people are more likely to buy when they understand the benefits.
save money and effort
A poor message won’t become good no matter how often it’s repeated. A simple and clear message, however, doesn’t need much repetition. It resonates more easily with everyone, from sales to customer service
take charge
Sometimes marketing can feel complex and even a bit challenging. However, marketing is not rocket science, nor should it be made to feel that way. When marketing is kept simple, you can clearly understand what’s being done yourself too.
NO SALES PULL?
There can of course be many reasons for the lack of sales pull, but very often it is due to unclear marketing. Good thing that you can change it.
DO THE "CAVE MAN TEST"
Look at your website, and wonder whether someone who knows nothing about your business will immediately understand:
1. What are you selling?
2. How will it benefit them?
3. How do you get it?
4. Why should I buy it from your company?
If you are in any doubt about any point, you should clarify your message.
LET'S GET YOUR MARKETING RIGHT TOGETHER
I have worked for more than 30 years in various marketing and communications roles. I have practical experience in both large and small companies, and from both sides of the table. Often successful, always not, but everything has been learned.
Feel free to contact us to discuss and arrange a meeting. I promise it will be worth your time. The problem identification and quotation is always completely confidential and will not cost you anything. I also provide a fixed price quote and promise a satisfaction guarantee.
THE SERVICES I PROVIDE
Make your message simple
A clear and customer-centric core message is the basis for clear and effective marketing.
Of course, it all starts with a joint, free, meeting, after which I make a written offer to move forward, which usually goes like this:
- Mapping of background materials
- Workshop #1
- Message and content editing
- Workshop #2
- Finished materials
During the process, we conduct a competitor analysis, identify competitive advantages, and together we create a customer-centric marketing strategy from which you can extract elements that are always consistent for all your marketing needs, from websites to sales letters and even from advertisements to elevator speeches.
consulting
I offer comprehensive marketing and communications consultancy services, always with 100% confidence. I have built, developed and managed marketing and communications organisations large and small, and I dare say I know pretty well what works and what doesn't. I can help with many aspects of marketing and communications from end to end. Strategy processes, organisational analyses and recommendations, seasonal and annual plans with budgets, campaign proposal reviews or even working on board materials, to name a few, are all familiar tasks that I can help with.
Full Service B2B House
I am a MicroMedia Senior Advisor in Pirkanmaa and you can get all MicroMedia services through me, flexibly and with a local touch.
MicroMedia Oy is one of Finland's leading and most experienced B2B sales and marketing specialists, focused on helping businesses in particular sell more.
See more about MicroMedia's solutions here:
MicroMedia's comprehensive B2B sales and marketing services in Pirkanmaa.
How to proceed and what do you get?
1. Contact us
Contact us. That's where it starts. Let's discuss and set up a meeting where we can look more closely at how I can help. I will then make a written proposal on how to proceed and a fixed price offer. This step costs you nothing but your time.
We may also say that everything is fine for now and my help is not needed. That's nice to know, too.
2. Working on a solution
As a matter of principle, I always sign a confidentiality agreement. You can be confident that all discussions, materials you share and solutions you work on together are 100% confidential.
Generally, getting the best result involves some reading, a fair amount of discussion and/or workshop work, and editing of the materials by both you and me. So I'm not going to shake solutions by the sleeve.
3. With a satisfaction guarantee
I always provide a fixed price quote and promise a satisfaction guarantee for my work. If you're not happy with the end result, I promise to work on it as long as you are.
CONTACT US AND INCREASE YOUR SALES
Email, call or even book a time for a half-hour chat directly from my calendar.
If the discussion is not topical at the moment, I like to network on LinkedIn. You can also see my work history there.
Thank you!
